High quality data are essential to improve the quality and responsiveness of maternal and newborn health (MNH) services, yet significant gaps exist in the availability and quality of relevant data. This panel will cover three initiatives to strengthen measurement, address gaps in use of MNH indicators in national routine health information systems (RHIS) and examine quality of care (QOC) across the MNH continuum. The first paper describes a landscape analysis of indicators including for safe surgery for obstetric care and fistula in seven countries' RHIS. This landscape analysis identifies indicators currently collected and reported on to better understand QOC at the time of delivery and provides country-specific recommendations for safe surgery. The second paper features country experience implementing clinical vignettes (CVs) among clinicians in the Democratic Republic of the Congo (DRC) and Nigeria as a promising QOC survey measurement tool. The CVs aim to benchmark provider performance against national MNH guidelines, specifically for malaria in pregnancy, hypertension in pregnancy with signs of gender-based violence, pre-eclampsia, and fetal malpresentation. The final innovation discusses the experience in developing and piloting the Every Newborn-Measurement Improvement for Newborn and Stillbirth Indicators (EN-MINI) Tools. These tools are designed to strengthen country newborn and stillbirths RHIS data to close the gap in quality and use of these data. The three papers will be followed by an interactive Q&A session which will dig further into experiences with these emergent measurement methods and their potential for wider application.